Brand Manager /Medical industry/ София

Brand Manager /Medical industry/
София

Adecco is a Fortune Global 500 company and the global leader in HR services. The Adecco Group connects over 500, 000 external colleagues with clients each day through its network of more than 6, 700 branches, with 36, 000 full-time employees in over 60 countries and territories around the world. Recruitment license from National Agency of Employment №1814 from 08. 12. 2014

Our client is an international company in the medical industry. On their behalf, we are looking for a proactive and experienced Brand Manager to join their team. The successful candidate will be responsible for developing and executing brand strategies across therapeutic areas such as Ophthalmology, Gastroenterology, and General Practice (GP). This role requires a strategic mindset, creativity, and strong communication skills to drive brand growth and market presence.


• Develop and implement brand strategies and marketing campaigns in line with the company’s annual marketing budget.

• Organize marketing activities and participate in the promotion of the company’s products.

• Conduct market research and monitor trends, prices, and competitor activities.

• Analyze market data and provide regular reports on market conditions and development trends.

• Collect, summarize, and analyze information on competitive products and pricing.

• Collaborate with cross-functional teams including sales, medical, and regulatory departments.

• Manage product launches, promotional activities, and ensure brand consistency across all channels.

• Organize presentations, congresses, and other promotional events.

• Build and maintain strong relationships with healthcare professionals and key opinion leaders.

• Participate in the preparation of product offers and establish contacts with potential clients.

• Contribute to the development of catalogs and other marketing materials.

• Provide strategic consultation to senior management on market strategy, commercial practices, pricing policy, and advertising campaigns.

• Act as a consultant during contract negotiations.


• University degree in Medicine.

• Minimum 3 years of experience in a similar or relevant position.

• Proven experience in Ophthalmology, Gastroenterology, and working with General Practitioners (GPs).

• Fluency in English – both written and spoken is mandatory.

• Strong communication and creative thinking skills.

• Excellent computer literacy, including proficiency in MS Office (Word, Excel, Outlook, PowerPoint).

• Solid presentation skills and ability to convey complex information clearly.

• Strong teamwork capabilities and interpersonal skills.

• High level of responsibility and ability to work independently.


• Opportunity to be an essential part of a dynamic, successful and continuously growing company.

• A friendly and open working environment.

• Competitive renumeration package.

• Maximum food voucher allowance – 200 BGN.

• Additional health insurance.

• MultiSport card.

• Company car.